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Our History

   In the locality of Tijucas, in 1945, the couple Abílio and Albertina Pereira, had initiated the manufacture of products of fruits as candies, jellies and mainly purée of banana and guava. In 2006, with more than 60 years, Primor continues to be a familiar company who participates actively of the community where it was established, generating jobs and stability for many families of the region, workers who understand and participate of the vision of the founders.

   Since the beginning of its operations, Primor produced fruits using of the philosophy of its founders, that was to produce everything as natural as possible, without the use of chemical seasonings and pesticides. This care with the product quality offered to the customers detached the company, whom today, to guarantee a better flavor, keeps the tenor of the components to the maximum as the vitamin C, bigger number of fibers and has all the production line working in a concept of products being minimally processed.

   Much of the progression of Primor by the years and the grow of its products in the market depended on many factors, but two had helped to decide to start exporting: in 1982 in the introduction of aseptic packing in steel drums and in 1985 in the introduction of aseptic packing in bag-in-box. These technologies had increased the extension of the life of the products, at the same time that they kept the high quality standards and it allowed them to be stored and they kept them steady without the aid chemical additives.

   In middle of 1990 the concepts of Organic and Biodynamics productions had been adopted by Primor since they complemented the vision of the founders. This conquest of a superior quality materialized in 1999, with the Biodynamics certification of Guava Purée. In the beginning of 2003, Primor became the first industry in the world to get the Biodynamics certification of Banana Purée.

   Today Primor works with the domestic and international markets, with confidence of almost 60 years of experience. Competitive prices, highest quality standards and innovation mark the steps of its walk by history.

Photos

Plantations

Our plantations are in the middle of the "Mata Atlântica" Forest

Plantations

Our plantations are in the middle of the "Mata Atlântica" Forest

Plantations

Our plantations are in the middle of the "Mata Atlântica" Forest

Fruits Storage Rooms

Our Storage Rooms for Maturing and Storaging

Water Spring

Where we capture the water we use in the Industry.

Water Spring

Where we capture the water we use in the Industry.

Water Spring

Where we capture the water we use in the Industry.

Water Spring

Where we capture the water we use in the Industry.

Fruit Handling

Peeling bananas to be processed.

Sampling

Sampling the Production

Aseptic Packaging

Aseptically packaging a barrel of goods.

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Primor Doces e Caramelos Ltda.
All rights Reserved.
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